Product Design Leader

Product Design Leader

Product Design Leader

I design products that improve UX, drive engagement and scale, and unlock millions in revenue.
I design products that improve UX, drive engagement and scale, and unlock millions in revenue.
I design products that improve UX, drive engagement and scale, and unlock millions in revenue.

My AI Approach

My AI Approach

My approach to AI in my process is simple: augment. I find the most success using AI in early stage tasks such as business intelligence & strategy, competitive analysis, and early concepting of ideas.

Featured Work

Featured Work

Pricing Page Redesign

Pricing Page Redesign

Pricing Page Redesign

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

+11%

+11%

+11%

free trial starts

free trial starts

free trial starts

+13%

+13%

+13%

paid bookings

paid bookings

paid bookings

+$4M

+$4M

projected revenue

Homepage Redesign

Homepage Redesign

Homepage Redesign

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

+37%

+37%

+37%

first email sends

first email sends

first email sends

+33%

+33%

+33%

automations started

automations started

automations started

+15%

+15%

+15%

lists imported

lists imported

lists imported

GenAI Painted Door

GenAI Painted Door

GenAI Painted Door

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

Led initiatives such as smart recommendations, reporting & analytics, homepage, pricing & acquisition, and GenAI.

3

3

3

variants

variants

variants

2

2

2

mentees

mentees

mentees

Led the design of a new short-form content experience, initiatives around upsells and profile settings, and concept work for South Park.

Led the design of a new short-form content experience, initiatives around upsells and profile settings, and concept work for South Park.

Led the design of a new short-form content experience, initiatives around upsells and profile settings, and concept work for South Park.

≈75M

≈75M

≈75M

subscribers

subscribers

subscribers

1

1

1

new product

new product

new product

20+

20+

South Park concepts

South Park concepts

Nick Cuda

Senior Product Designer